Wilcox, Dennis L. <br/><br/>
Public relations: strategies and tactics (11th ed)  strategies and tactics 
Dennis L. Wilcox, Glen L. Cameron, Bryan H. Reber 
 - 11th ed 
 - Boston:  Pearson,  2015. 
<br/><br/>Includes bibliographical reference and index. 
<br/><br/><label>ISBN: </label>1292056584 9781292056586 
<br/><br/><label>Subjects--Topical Terms: </label>--Public relations
<br/><br/><label>LC Class. No.: </label>HM1221  / .W49 2015