TY - BOOK AU - Schiffman,Leon G. AU - Wisenblit,Joseph TI - Consumer behavior SN - 9781292269245 AV - HF5415.32 .S35 2019 U1 - 658.8/342 23 PY - 2019///] CY - New York, NY PB - Pearson KW - Consumer behavior KW - Motivation research (Marketing) N1 - Includes bibliographical references (pages 405-431) and index ER -