Pearce, John A. <br/><br/>
Formulation, implementation, and control of competitive strategy / 
John A. Pearce II, Richard B. Robinson. 
 - 10th ed. 
 - Boston, Mass. :  McGraw-Hill,  2007 
 - xxi, 426 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780071107181 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Strategic planning--Case studies.
<br/><br/><label>LC Class. No.: </label>HD30.28  / .P3385 2007