Anselmo, Donna <br/><br/>
Marketing demystified :  a self-teaching guide / 
Donna Anselmo. 
 - New York :  McGraw-Hill,  c2010. 
 - xix, 379 p. :  ill. ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780071713917 (pbk.) 0071713913 (pbk.) 
<br/><br/><label>LCCN: </label>2010283375 
<br/><br/><label>Nat. Bib. No.: </label>GBB064565  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015561786  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .A647 2010 
<br/><br/><label>Dewey Class. No.: </label>658.8