TY  - BOOK
AU  - AlonIlan
AU  - JafeeEugene
TI  - Global marketing : : contemporary theory, practice, and cases 
SN  - 9780071318204
AV  - HF1416 .A47 2013
PY  - 2013///
CY  - New York
PB  - McGraw-Hill/Irwin, 
N1  - Includes bibliographical references and indexes
ER  -