TY  - BOOK
AU  - JainSubhash C
AU  - HaleyGeorge T
AU  - VoolaRanjit
AU  - WickhamMark
TI  - Marketing Planning And Strategy
SN  - 9780170189392
AV  - HF5415 .13.J35 2012
PY  - 2012///
CY  - South Melbourne .
PB  - Cengage Learning
N1  - Includes Index
ER  -