| 000 | 00627nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20200302161658.0 | ||
| 008 | 161116t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071082020 | ||
| 040 | _cMIU | ||
| 050 |
_aHF5415.13 _b.M37 2011 |
||
| 100 |
_92016 _aMarshall, Greg W. |
||
| 245 |
_aEssentials of marketing management/ _cGrey W. Marshall, Mark W. Johnston |
||
| 260 |
_aNew York: _bMcGraw Hill, _c2011. |
||
| 300 |
_a371 p. : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical reference and index. | ||
| 650 |
_vMarketing. _xManagement. |
||
| 700 |
_92017 _aJohnston, Mark W. |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c1556 _d1556 |
||