000 | 01106cam a2200301 a 4500 | ||
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999 |
_c2470 _d2470 |
||
001 | 15021760 | ||
003 | OSt | ||
005 | 20231024152823.0 | ||
008 | 070925s2008 njua b 001 0 eng | ||
010 | _a 2007039742 | ||
020 | _a9780138133863 (pbk. : alk. paper) | ||
035 | _a(OCoLC)ocn173502790 | ||
035 |
_a(OCoLC)173502790 _z(OCoLC)154666082 |
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040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dC#P _dBWX _dDLC _dMIU_ain |
||
050 | 0 | 0 |
_aHF1416 _b.K443 2008 |
100 | 1 | _aKeegan, Warren J. | |
245 | 1 | 0 |
_aGlobal marketing / _cWarren J. Keegan, Mark C. Green. |
250 | _a5th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008. |
||
300 |
_axxiv, 643 p. : _bill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aExport marketing. | |
700 | 1 | _aGreen, Mark C. | |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip081/2007039742.html |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK |