| 000 | 00717nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20200302161541.0 | ||
| 008 | 130717t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071086967 | ||
| 040 |
_aMIU _cMIU |
||
| 050 | 0 | 0 |
_aHD9980.5 _b.Z45 2013 |
| 100 | 1 |
_91464 _aZeithaml.Valarie A |
|
| 245 | 1 | 0 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. 250 |
| 250 | _a6th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2013. |
||
| 300 |
_axxvii, 642 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 700 | 1 |
_91465 _aBitner.Mary Jo |
|
| 700 | 1 |
_91466 _aGremler.Dwayne D |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c979 _d979 |
||