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Marketing / Paul Baines, Chris Fill, Kelly Page ; adapted by Piyush K. Sinha.

By: Contributor(s): Publication details: Oxford : Oxford University Press, 2013.Description: xxiii, 697 p. : ill. (chiefly col.) ; 25 cmISBN:
  • 0198079443 (pbk.)
Subject(s): DDC classification:
  • 658.8 23
LOC classification:
  • HF5415 .B26 2013
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Item type Current library Collection Call number Status Notes Barcode
Book Book MILA University Central Library General Stacks Reference HF5415 .B26 2013 (Browse shelf(Opens below)) Available SOBM 0003040

Includes an index.

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