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Kotler.Philip

Principles of marketing (15th ed) Philip Kotler, Gary Amrstrong - 15th ed. Global edition - Harlow: Pearson, 2012. - 716 p. : col. ill. ; 28 cm.

Includes index

ISBN: 978027378993 0273786997

Subjects--Topical Terms: --Marketing

LC Class. No.: HF5415 / .K636 2012

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