Malhotra, Naresh K.
Essentials of marketing research: a hands-on orientation (1st ed) Naresh K. Malhotra - 1st ed Global edition - Harlow: Pearson, 2015. - 432 p. : col. ill. ; 28 cm.
Includes index.
1292060166 9781292060163
HF5415.2 / .M35 2015
Essentials of marketing research: a hands-on orientation (1st ed) Naresh K. Malhotra - 1st ed Global edition - Harlow: Pearson, 2015. - 432 p. : col. ill. ; 28 cm.
Includes index.
1292060166 9781292060163
HF5415.2 / .M35 2015