Sciffman, Leon G.
Consumer behavior (11th ed) Leon G. Schiffman, Joseph L. Wisenblit - 11th ed Global edition - Essex: Pearson, 2015. - 492 p. : ill. ; 28 cm.
Includes bibliographical references and index.
9780273787136
HF5415.32 / .S35 2015
Consumer behavior (11th ed) Leon G. Schiffman, Joseph L. Wisenblit - 11th ed Global edition - Essex: Pearson, 2015. - 492 p. : ill. ; 28 cm.
Includes bibliographical references and index.
9780273787136
HF5415.32 / .S35 2015