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Consumer behavior (10th ed)

Blackwell, Roger D.

Consumer behavior (10th ed) Roger D. Blackwell, Paul W. Miniard, James F. Engel - 10th ed. - Mason, Ohio : Thomson/South-Western, 2006 - xlii, 774 p. : ill. ; 29 cm.

Includes bibliographical references and index

Subjects--Topical Terms:
Consumer behavior
Marketing research

LC Class. No.: HF5415.32 / E5 2006

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