Pearce, John A.
Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson. - 10th ed. - Boston, Mass. : McGraw-Hill, 2007 - xxi, 426 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9780071107181
Strategic planning.
Strategic planning--Case studies.
HD30.28 / .P3385 2007
Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson. - 10th ed. - Boston, Mass. : McGraw-Hill, 2007 - xxi, 426 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9780071107181
Strategic planning.
Strategic planning--Case studies.
HD30.28 / .P3385 2007