Czinkota,Michael R
International Marketing / Michael R.Czinkota,Ilkka A.Ronkainen & Gilbert Zvobgo - Hampshire,United Kingdom . : Cengage Learning , c2011. - xxvi, 592p . : col. ill . ; 28cm.
includes index.
Includes bibliography references & index.
9781408009239
HF 1416 / .C953
International Marketing / Michael R.Czinkota,Ilkka A.Ronkainen & Gilbert Zvobgo - Hampshire,United Kingdom . : Cengage Learning , c2011. - xxvi, 592p . : col. ill . ; 28cm.
includes index.
Includes bibliography references & index.
9781408009239
HF 1416 / .C953