Internet marketing :integrating online and offline strategies (2nd ed) (Record no. 1633)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00916cam a22002654a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15034340 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200302161707.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071004s2008 at a b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2006907940 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780759391659 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0759391653 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .R646 2008 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Roberts, Mary Lou. |
| 9 (RLIN) | 2171 |
| 245 10 - TITLE STATEMENT | |
| Title | Internet marketing :integrating online and offline strategies (2nd ed) |
| Remainder of title | integrating online and offline strategies / |
| Statement of responsibility, etc. | Mary Lou Roberts. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia ; |
| -- | United States : |
| Name of publisher, distributor, etc. | Thomson, |
| Date of publication, distribution, etc. | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 395 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 9 (RLIN) | 2172 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | origcop |
| d | 3 |
| e | opcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MILA University Central Library | MILA University Central Library | General Stacks | 2016-12-19 | 2 | HF5415.1265 .R646 2008 | 0002388 | 2023-09-13 | 2023-09-12 | 2016-12-15 | Book | SOBM |