Foundations of marketing / (Record no. 814)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00638nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200302161523.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130601t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781111580162 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MIU |
| Transcribing agency | MIU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .P6584 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1171 |
| Personal name | Pride.William M |
| 245 10 - TITLE STATEMENT | |
| Title | Foundations of marketing / |
| Statement of responsibility, etc. | William M. Pride, O.C. Ferrell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia ; |
| -- | Mason, OH : |
| Name of publisher, distributor, etc. | South-Western, Cengage Learning, |
| Date of publication, distribution, etc. | c2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 550 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1172 |
| Personal name | Ferrell,O.C |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MILA University Central Library | MILA University Central Library | General Stacks | 2013-05-31 | Emo Book Services Sdn Bhd | 423.30 | 6 | HF5415.P6584 2013 | 0001128 | 2017-01-12 | 2014-11-08 | 000874 | 2013-06-01 | Book | SOBM |