Marketing Planning And Strategy / (Record no. 999)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00701nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200302161545.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130726t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780170189392 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MIU |
| Transcribing agency | MIU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .13.J35 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1499 |
| Personal name | Jain.Subhash C |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing Planning And Strategy / |
| Statement of responsibility, etc. | Subhash C Jain,George T Haley, Ranjit Voola and Mark Wickham |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | Asia-Pacific Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | South Melbourne . : |
| Name of publisher, distributor, etc. | Cengage Learning, |
| Date of publication, distribution, etc. | c2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 472p . : |
| Other physical details | ill . ; |
| Dimensions | 29cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1500 |
| Personal name | Haley.George T |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1501 |
| Personal name | Voola.Ranjit |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 1502 |
| Personal name | Wickham.Mark |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type | Public note | Cost, normal purchase price | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MILA University Central Library | MILA University Central Library | General Stacks | 2013-07-25 | University Book Store | 1 | 1 | HF5415.13.J35 2012 | 0001379 | 2013-08-19 | 2013-07-30 | 001126 | 2013-07-26 | Book | SOBM | |||||||
| MILA University Central Library | MILA University Central Library | General Stacks | 2013-07-25 | University Book Store | 3 | 3 | HF5415.13.J35 2012 | 0001380 | 2019-10-21 | 2019-10-17 | 001127 | 2013-07-26 | Book | SOBM | |||||||
| MILA University Central Library | MILA University Central Library | General Stacks | 2013-07-25 | University Book Store | 1 | HF5415.13.J35 2012 | 0001381 | 2016-11-09 | 2016-10-04 | 001128 | 2013-07-26 | Book | SOBM | ||||||||
| MILA University Central Library | MILA University Central Library | General Stacks | 2013-07-25 | University Book Store | 2 | 3 | HF5415.13.J35 2012 | 0001382 | 2019-12-30 | 2019-12-30 | 001129 | 2013-07-26 | Book | SOBM | 80.00 | 80.00 |