Introduction to business. Laura, Portolese Dias , Amit J. Shah.
Publication details: Boston : McGraw-Hill Higher Education, c2009.Edition: 1st edDescription: xix, 522 p. : ill. (chiefly col.) ; 23 cmISBN:- 9780071287852
- HF1008 .I58 2009
Item type | Current library | Call number | Status | Barcode | |
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MILA University Central Library General Stacks | HF1008 .I58 2009 (Browse shelf(Opens below)) | Available | 0003384 |
Includes reference and index.
Ch. 1. The Dynamic Business Environment
Ch. 2. How Economics Affects Business
Ch. 3. Business In Global Markets
Ch. 4. Demonstrating Ethical Behavior And Social Responsibility
Ch. 5. Entrepreneurship And Starting A Small Business
Ch. 6. Management: Functions And Styles
Ch. 7. Leadership And Motivation
Ch. 8. Human Resource Management
Ch. 9. Marketing: Product And Price Ch. 10. Marketing: Place And Promotion
Ch. 11. Information Technology In Business
Ch. 12. Understanding Financial Information And Accounting
Ch. 13. Money, Financial Institutions, And Securities Markets
Ch. 14. Personal Finance
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