Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.

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Publisher: Boston, Massachusetts : Harvard Business Review Press, [2015]Edition: Expanded editionDescription: xxviii, 287 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	MILA University Central Library General Stacks	HF5415.153 .K53 2015 (Browse shelf(Opens below))	Available	0003209

Includes bibliographical references and index.

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