Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.
Publication details: New York : McGraw-Hill/Irwin, c2011.Edition: 7th edDescription: xv, 352 p. : ill. ; 26 cmISBN:- 9780073381152 (alk. paper)
- 0073381152 (alk. paper)
- 658.8/02 22
- HF5415.13 .M3586 2011
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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MILA University Central Library General Stacks | HF5415.13 .M3586 2011 (Browse shelf(Opens below)) | 000486 | Available | SOBM | 0000434 |
Includes bibliographical references and indexes.
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