Principles of contemporary marketing/ David Kurtz.
By: Kurtz, David L
Publisher: Delhi, India: Cengage Learning India Private Limited, 2012Edition: 15th edDescription: xxxvii, 662 p. : ill. ; 28 cmISBN: 9788131519585Subject(s): MarketingLOC classification: HF5415 | .K96 2012
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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MILA University Central Library General Stacks | HF5415 .K96 2012 (Browse shelf) | Available | SOBM | 0002512 | ||
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MILA University Central Library General Stacks | HF5415 .K96 2012 c.2 (Browse shelf) | Available | SOBM | 0002513 | ||
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MILA University Central Library General Stacks | HF5415 .K96 2012 c.3 (Browse shelf) | 3 | Available | School of Management and Business | 0003202 |
Includes bibliographical references and index.
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