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Foundations of marketing / William M. Pride, O.C. Ferrell.

By: Contributor(s): Publication details: Australia ; Mason, OH : South-Western, Cengage Learning, c2013.Edition: 5th edDescription: xxiii, 550 p. : col. ill. ; 28 cmISBN:
  • 9781111580162
LOC classification:
  • HF5415 .P6584 2013
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Holdings
Item type Current library Call number Copy number Status Notes Barcode
Book Book MILA University Central Library General Stacks HF5415.P6584 2013 (Browse shelf(Opens below)) 000874 Available SOBM 0001128

Includes bibliographical references and indexes.

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