Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. 250

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Publication details: New York : McGraw-Hill Irwin, c2013.Edition: 6th edDescription: xxvii, 642 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Notes	Barcode
Book	MILA University Central Library General Stacks	HD9980.5 .Z45 2013 c.2 (Browse shelf(Opens below))		Available	SOBM	0002117
Book	MILA University Central Library General Stacks	HD9980.5 .Z45 2013 c.3 (Browse shelf(Opens below))		Available	SOBM	0002118
Book	MILA University Central Library General Stacks	HD9980.5.Z45 2013 (Browse shelf(Opens below))	001085	Available	SOBM	0001338
Book	MILA University Central Library General Stacks	HD9980.5.Z45 2013 (Browse shelf(Opens below))	001088	Available	SOBM	0001341
Book	MILA University Central Library General Stacks	HD9980.5 .Z45 2013 (Browse shelf(Opens below))	001086	Available	SOBM	0001339

Includes bibliographical references and index.

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