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Advertising and promotion: an integrated marketing communications perspective(10th ed) George E. Belch & Michael A. Belch by
Edition: 10th ed Global edition
Publication details: [Singapore] : McGraw-Hill Education, ©2015
Availability: Items available for loan: MILA University Central Library (2)Call number: HF5823 .B387 2015, ...

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Advertising and promotion: an integrated marketing communications perspective (11th ed)/ : an integrated marketing communications perspective George E. Belch, Michael A. Belch by
Edition: 11th ed
Publication details: New York: McGraw Hill Education: 2018
Availability: Items available for loan: MILA University Central Library (2)Call number: HF5823 .B387 2018 c.2, ...

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